The Best of London Adverts

The Monetisation of the London Red Bus: The Best London Bus Ads

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In the olden days, life was so simple, London Buses were simply red, red with a few Hovis adverts, have you noticed there is a growing trend for the monetisation of our ‘red’ London bus Icon? I am not talking about the 456 to Enfield here, I am talking about prime central London real-estate, on wheels the new (was new) route master bus.  

In the early 1900s the ‘London General Omnibus Company’ (LGOC), one of the largest bus operators in London made the business decision to paint the entire bus fleet Red in 1907. The ‘London General Omnibus Company’ LGOC became part of the ‘London Passenger Transport Board’ (LPTB) in 1933 and the red continued throughout the London bus fleet. The public brand name between 1933 and 2000 was ‘London Transport’.  The new millennium changed the public branding to a 3 letter acronym, ‘TFL’ or ‘Transport For London’

The Age of the ‘Total London Bus Advert’

‘All Change, All Change’

A phenomenon happened during the 2014 world cup year, England unfortunately did not win, and if they did, this post would be about the 2012 England win, it was the year Adidas literally owned the 38 bus route with a world cup advertising campaign representing all 32 teams taking part in the footballing tournament. The Adidas campaign covered the entire surface area of the next generation route master bus with the slogan ‘All in or Nothing’ on 32 buses, one for each team. I think Adidas may have missed a trick here and could have set the public a challenge of photographing the entire set. The era of monetisation of the London bus flagship had begun. 

The Best London Bus Adverts

Become a Jedi on the Bus
Become a Jedi on the Bus
GOPRO Add on a Bus
GOPRO Add on a Bus
Full bodied Advert on a bus
Full-bodied Advert on a bus
Green number 38 Bus
Green number 38 Bus
Complex cover on a Bus 55
Complex cover on a Bus 55
Genius is Born Crazy - Routemaster Boris Bus
Genius is Born Crazy – Routemaster Boris Bus

Bus 453 Nike air 720

Nike Bus All Bus TFL Advert
Nike Bus All Bus TFL Advert
Nike Air 720 Bus
Nike Air 720 Bus
Back of a SpiderMan 55 Bus
Back of the 55 bus Spiderman on the Play Station 4
DKNY design Bus
inky black tones, DKNY design across the side of the Bus, quick sharp
Talk Talk on the Routemaster
Talk Talk on the Routemaster
The General on Bus 11
The General on Bus 11

Ted Baker on the 55 Bus

Back of a Ted Baker design 55 Bus

Back of a Ted Baker design 55 Bus

Ted Baker design Bus
Ted Baker design Bus
Ted Baker Design 55 Bus
Ted Baker Design 55 Bus
Ted Baker Design 55 Bus
Ted Baker Design 55 Bus

Tommy Hilfiger on the Bus 38

Tommy Hillfiger Lewis Hamilton London Bus 38
Tommy Hilfiger Lewis Hamilton London Bus 38
Tommy Hilfiger Lewis Hamilton London Bus 38
Tommy Hilfiger Lewis Hamilton London Bus 38
Tommy Hilfiger Lewis Hamilton London Bus 38
Tommy Hilfiger Lewis Hamilton London Bus 38

Belstaff, another fine clothing brand, designed bus add

Belstaff Design London Bus
Belstaff Design London Bus

Ralph Lauren on the number 8 Bus

Ralph Lauren 50 yrs Design London Bus 8
Ralph Lauren 50 yrs Design London Bus 8
Ralph Lauren 50 yrs Design London Bus 8
Ralph Lauren 50 yrs Design London Bus 8

PlayStation Spiderman add on the 148

Spiderman design Bus 148 London
Spiderman design Bus 148 London
Spiderman design Bus 148 London
Spiderman design Bus 148 London
Spiderman design Bus 148 London
Spiderman design Bus 148 London
Spiderman design Bus 148 London
Spiderman design Bus 148 London

‘We Are Bananas’ – the Biggest Banana business in the world

Chiquita Bananas Design Bus
Chiquita Bananas Design Bus
Chiquita Bananas Design Bus
Chiquita Bananas Design Bus

The Harry Potter Bus

Harry Potter decorated Bus
Harry Potter decorated Bus

Michael Kors Bus Advert

Michael Kors decorated Bus
Michael Kors decorated Bus
Royal Exchange Winter evening 2 chinook helicopters fly past
Royal Exchange Winter evening 2 Chinook helicopters fly past

Old School Advertising – the old days of Advertising on London Routemaster

Mama Mia Traditional Route Master Bus 15
Mamma Mia Traditional Route Master Bus 15
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